Thursday Mid-Week Inventor News Update: September 5, 2024 We read the news, so you don’t have to! 1. 💬 Viral Trademark Battles: Jools Lebron’s ‘Very Demure’ Goes Legal Jools Lebron, a TikTok creator who went viral with her phrase “Very demure, very mindful,” is now working to trademark that phrase. She filed for the trademark after other people, with no connection to her, tried to register it. This is a reminder to inventors: if you come up with something original—whether it's a product, a catchphrase, or even a logo—it’s crucial to secure legal protection quickly before someone else tries to profit from your ideas. 🔗 Read more: https://apnews.com/article/demure-jools-lebron-trademark-67d661d0afa825bb939b15f4730f1295 2. 🍏 Meghan Markle’s Trademark Troubles Meghan Markle tried to trademark "American Riviera Orchard," a brand for her upcoming lifestyle business. However, her application was rejected because trademark laws don’t allow companies to claim rights to geographic locations like “Riviera,” which refers to a specific place in California. For inventors, this shows how tricky it can be to pick a brand name. If you’re building a brand, avoid using place names unless you're prepared for extra legal challenges. 🔗 Read more: https://nypost.com/2024/09/04/entertainment/meghan-markle-is-refused-a-trademark-for-american-riviera-orchard-ahead-of-launch/ 3. 🎯 Turkish Olympic Shooter Files for a Viral Trademark Turkish Olympic shooter Yusuf Dikec became famous for his unique stance during the Paris Games, and his pose quickly went viral. Now, he’s filing to trademark it after discovering that others were trying to claim it first. This is a great example for inventors: anything that gains public attention—whether it’s a design, a pose, or even a sound—can be protected through trademarking. It’s another reminder to secure your intellectual property before others capitalize on it. 🔗 Read more: https://www.geo.tv/latest/562329-turkish-olympic-shooter-aims-to-trademark-viral-stance 4. 📸 ‘Butterfly Vision’ Enhances Camera Technology Researchers at Penn State University have developed a new camera lens that mimics a butterfly’s ability to see more light and color than humans can. The invention uses tiny structures to enhance the camera's ability to capture light, making it possible to see things we normally can't. For inventors, this innovation shows how borrowing ideas from nature can lead to groundbreaking technology that has applications in fields like photography, medicine, and even environmental monitoring. 🔗 Read more: https://techxplore.com/news/2024-09-butterfly-optical-camera-capabilities.html 5. 🦠 Hydrogel Breakthrough in Arthritis Treatment A team of Chinese scientists has invented a new hydrogel that could slow the progression of osteoarthritis by lubricating damaged cartilage in joints. This bio-material could potentially help millions of people suffering from joint pain. For inventors working in the medical field, this discovery highlights the potential of developing bio-engineered solutions for widespread health problems. It also underscores the importance of protecting such innovations with patents to ensure they can reach the market. 🔗 Read more: https://interestingengineering.com/health/new-hydrogel-invention-slow-arthritis 6. 🚗 Ford's In-Car Advertising Patent Ford has filed a patent for a system that would allow cars to play ads based on your conversations, driving destination, and even the time of day. Although this might sound intrusive, it’s a sign of the future of connected vehicles and the potential ways companies might look to monetize transportation. For inventors, this patent shows how ideas that combine technology, data, and advertising can lead to new revenue streams. However, it's also a reminder of the ethical considerations around privacy that inventors need to take into account. 🔗 Read more: https://www.motortrend.com/news/ford-in-vehicle-advertising-patent/ Stay tuned for more updates! Understanding the latest in patents, trademarks, and technological innovations is key to protecting and developing your next big idea. #InventorSmart #InnovationNews #Inventors #PatentLaw #TrademarkLaw

Posted by InventorNews at 2024-09-05 16:02:37 UTC